Website Design — Creating the look & feel of your website
Simplicity is one of the golden rules of website design. The audience should have an enjoyable, positive experience when using your website. Whether their objective is reading content, watching a video or enrolling in a course, every action should be clear and concise throughout the website. Our approach is to create a website that strengthens your company’s brand while ensuring ease of use and simplicity for your audience. Once the design has been finalised, the creation of the custom WordPress theme can begin. The website development process starts by taking the graphical elements (colours, fonts, layout, images) defined in the design process and coding them using web industry standards (PHP, HTML5, CSS3, JS, jQuery). This is typically done by first coding the home page, followed by templates for the interior pages. When the website is ready for review you will be supplied with login details to view the website before it is launched to the public. You will also be supplied with instructions on how to update your website.
Logo Design — Creating Your Brand
The power of a good logo is amazing. It reflects a company’s personality, values and creativity through a combination of the best shapes, colours and font. Our goal is to design a professional yet creative logo that reflects your company’s spirit and leaves a lasting, memorable effect.
Social Media Integration
Social media integration connects your website to your social media accounts allowing new content that you add to your website to also be posted to Facebook, Twitter, Pinterest etc. Visitors will also be able to share content from your website through their social media accounts. To encourage conversation reviews, comments and testimonials can also be integrated into your website. Social media buttons will be added to your website linking your audience to your social media accounts including Facebook, Twitter, Google Plus, LinkedIn, YouTube, Vimeo, Pinterest etc.
Responsive Website Design — Targeting desktops, laptops, tablets and smart phones
Having a responsive layout means that your website fluidly resizes for optimal viewing regardless of the screen size or device (desktop computer, laptop, tablet or smart phone). This ensures ease of use and a better audience experience without the need for panning, scrolling or resizing. Your audience is much more likely to enjoy viewing your website on a mobile device without needing to zoom in to read the text or to find the navigation menu. Sales of mobile devices have already surpassed that of desktop computers and laptops. And it is predicated that mobile internet usage will begin to out-shadow desktop computer and laptop.
SEO (Search Engine Optimisation)
SEO is the practice of improving and promoting a website in order to increase the number of visitors it receives. [This security audit includes installing WordPress security plugins, scanning for malware, changing the database prefix (usually this has already be done), changing the default login page URL, and other basic steps to keep your website secure.]
An eCommerce solution is a feature-filled, customizable online storefront and shopping cart that will be directly integrated into your website. Selling your products online An eCommerce solution is a feature-filled, uthorizes e online storefront and shopping cart that will be integrated into the WordPress CMS. This will allow you to manage both your website pages and all of your store’s products in the one place. You will have full control over orders, shipping costs, sales, promotions, discounts and products. In order to receive credit card payments you will need to have a secure hosting package with an SSL certificate to ensure the security of your customer’s credit card details. You will also need a payment gateway to process the credit card payments and a merchant account with your bank to receive the payments.
The SSL certificate can be thought of as a lock-box for your data. It doesn’t make it any harder for anyone to obtain the data but it encrypts the data to the point that nobody can understand it. In addition to encrypting data, the SSL certificate ensures visitors that your business is legitimate, and will not attempt to defraud them in any way.